Successful reports and presentations

As an expert in your field, you have processed important and accurate data. Yet it takes much more to present this data successfully to management or customers. Focus here must be on your message because recipients will only be able to understand you if you really say what must be said. Management reports require clear notation, as is the case with maps or sheets of music.


The main objective is presenting universal design standards for reports and presentations that will help participants report and present more effectively – with numerous before-and-after examples taken from actual practice. Find out why large corporations including SAP and PHILIPS have successfully standardized their reporting with the SUCCESS formula of the International Business Communication Standards (IBCS®).

Attendance fee

The attendance fee is EUR 1.050 per person plus VAT except where otherwise specified on the respective registration pages. In general, the attendance fee includes training materials, lunch, snacks during breaks, and refreshments.

Workshop bundle

Participants booking the IBCS® with SUCCESS training in an bundle with the two-day IBCS® workshop benefit from a reduced package price.


Dr. Jürgen Faisst

Managing Partner at HICHERT+FAISST IBCS© Institute and Managing Director of the IBCS Association

Dr. Rolf Hichert, Prof. a.D.

Managing Partner at HICHERT+FAISST IBCS© Institute and President of the IBCS Association


08:30 Reception and distribution of materials

09:00 Introduction: The basics of business communication

  • Management reports: Reports should have something interesting to report
  • Presentations: The PowerPoint culture must be questioned
  • The SUCCESS formula of the International Business Communication Standards (IBCS®)

09:45 SAY: Convey a message

  • Focus on the message
  • Detect, explain, or suggest
  • Substantiate message

11:00 STRUCTURE: Organize content

  • Use homogeneous, non-overlapping and exhaustive elements
  • Build hierarchical structures
  • Show logical structure

11:45 EXPRESS: Choose proper visualization

  • Use correct chart type
  • Add comparisons and variances
  • Explain causes

13:30 SIMPLIFY: Avoid clutter

  • Avoid noise
  • Avoid redundancies
  • Replace with cleaner layout

14:15 CONDENSE: Increase information density

  • Utilize space
  • Add data
  • Add report elements

15:30 CHECK: Ensure visual integrity

  • Avoid manipulated axes
  • Avoid misleading representations
  • Use the same scales

16:00 UNIFY: Apply semantic notation

  • Unify terminology
  • Apply IBCS® Notation to report elements
  • Unify analyses

16:30 Summary

  • Significant results
  • Practical application
  • Next steps

17:00 End of training


There is lunch together at 12:30. Snacks and refreshments are served in coffee breaks at around 10:30 in the morning and 15:00 in the afternoon. After the training you are invited for an Apéro – a kind of small reception, at which snacks and refreshments are served.